Google Play Launched to Revive Brand

In what is considered to be a major move by many, Google has launched its Google Play service as a way to revive the brand. While the search giant’s Android mobile platform has enjoyed widespread adoption, its Android Market has failed to generate sufficient interest from consumers in Google’s eyes. By combining apps and games, books, movies, and music into a rebranded one-stop shop that’s accessible from any Android device or the Web, the company hopes it can become more competitive in the content arena against its main rival, Apple.
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Google Releases Preview of its Cloud SQL Service

It appears as if Google has been listening to its App Engine platform-as-a service customers, as the company has just announced the release of a limited preview of the Google SQL Cloud service. With the service, Google supplies developers with a hosted MySQL database environment that is scalable. The move shows that Google is dedicated to giving customers the functionality they desire and should attract more businesses to its cloud computing platform.
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Microsoft and Amazon Team Up for the Cloud

A new partnership between Microsoft and Amazon Web Services was revealed last week, giving Amazon’s cloud customers the ability to run Microsoft Windows Server applications on their cloud infrastructure. The official announcement came last week during Microsoft’s 2011 Worldwide Partner Conference. The partnership is an appealing one, as it combines Microsoft’s solid software with Amazon’s reliable infrastructure.
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