In the first part of this article, I introduced you to Amazon Web Services (AWS), the XML-based API that allows regular Joes to supercharge their online stores with Amazon's product catalog and databases. I showed you the basics of AWS, demonstrating the API calls needed to build a product listing and obtain detailed product information on any item in Amazon's catalog.
In this concluding part, I'm going to spend some time discussing the search features built into AWS, showing you the various types of search options available and illustrating, with examples, how they can be used to improve the user experience at your store. I'll also show you how to link your store up to Amazon's transaction system, by adding support for both shopping carts and wish lists to your site. All that and more, inside!