Initiating the Project - Interviewing Management (
Page 3 of 7 )
To have a successful project, you need a clear vision of the delivered
result. You need to know why the project is being implemented. You need a strong
commitment of management to the project. You need to share management’s vision
of how the end results will benefit the company. How will you discover these
facts? Ask!
When your boss comes to you, for instance, and reports that you are to manage
a project to upgrade the mail servers, you need to find out why. It may not be
that the manager really wants the mail servers upgraded; he could just be having
trouble
Well-informed decisions result in success for everyone, not just the project.
opening a cartoon his frat brother from Utah sent him and blaming it all on
the company’s e-mail system.
When you approach management to find out why the project needs to happen, you
aren’t questioning their decision-making ability. You are, however, questioning
what their vision is for the project. In your company, your immediate manager
may be the most technically savvy genius in the world and her decisions are
always right on target. In others, if not most, managers know that a technology
exists and can be implemented. However, they don’t know exactly which technology
they’re after. Figures 1-3 and 1-4 show the difference between effective
decision-making abilities and poor decision-making abilities.
As the project manager, your job is to ensure the success of your project and
your career, and a successful impact on the bottom line. When you speak with
management about the proposed project, you are on a fact-finding mission. Ask
questions that can result in specific answers. For example:
- What do you want technology so-and-so to do?
- Why is this technology needed?
- How did you discover this technology?
- What led you to the decision this was the way for our company to go?
Sometimes a manager may come to you with a specific problem for you to solve.
In these instances, the project is wider, more open-ended, and you’ll have to
drill deeper into the problem presented. Let’s say for example that a vice
president is complaining about the length of time it takes her to retrieve
information on customers through your database. She just wants it faster.

Figure 1-3. Well-informed
decisions result in success for everyone, not just the project.

Figure 1-4.
Decisions based on complaints, wishes and sales spiels miss the
mark.
Your questions may be something like this:
- Can you show me how the process is slow?
- Is it slow all the time or just some of the time?
- How long have you experienced this lag?
- Have others reported this problem?
There are several things we can do to increase the speed of the process. Each
may require a financial commitment initially, but would result in faster
responses for all of the database users. Do you want to investigate this route?
Notice how you’re thinking like an executive. It’s not technology for
technology’s sake. A new multiprocessor database server, gigabytes of memory,
and faster switches are all cool stuff, but if they don’t earn their keep, they
are just toys. When you are inventing a project, think like an executive of a
company and show how the investment in software, hardware, and talent can create
more dollars by increasing productivity, safeguarding data, or streamlining
business processes and ultimately making customers happy.
Interviewing
the Stakeholders
As you know, stakeholders are individuals, groups, or organizations that
have a direct interest in the outcome of the project. Your project’s success or
failure will directly affect the way they complete their work, use their
existing technology, or continue to buy from your company. Stakeholders can
include
- Management
- The project manager
- The project team
- Project sponsors
- Customers
- End users
- The community
In a technical project, the largest group of stakeholders is typically the
users. Any project that has an impact on users needs to be discussed with them.
This can be done several different ways. The most popular, and sometimes most
disruptive, is a focus group. Fair warning: focus groups have a tendency to
engage in gripe sessions about the problem rather than the solution. If you
choose this route, take control of the discussion and keep the participants
focused on the solution.
A focus group allows you to take a sampling from users from each affected
department, present the project to them, and then listen to their input. You
need to explain how the proposed technology will be better than the current, how
it will solve problems, and, if necessary, why the decision is being made to
change. Input from focus groups can alter your entire project for the good or
the bad.
Another way to interview users is through an intranet site. This method can
be an effective form of communication because users have the opportunity to
share their opinions and have some say on your project. Of course, with this
route, it’s best to have your intranet site request responses to a survey so the
results can be tallied quickly. See Figure 1-5 for an example of an online
survey.
Some project managers rely on the Delphi Technique. This approach is often
used in risk management, but can be applied to any consensus-gathering activity.
The participants and their comments are anonymous. The participants are allowed
to freely comment on the technology, their concerns, and desires for the
requirements. All of the comments are then shared with all of the participants,
and they can agree or discount them based on their opinions and experience.
Because the process is anonymous, there is no fear of retribution or backlash,
or offending other

Figure 1-5. An online
survey can quickly tally users' input to a new technology.
participants. After several rounds of discussion, a consensus is formed on
what is needed. An intranet site can automate the method and keep users
anonymous.
Finally, learn how the users do their work now. This is especially important
for situations like new software development, application upgrades, and new
hardware technologies. This can be accomplished in a usability laboratory where
mock screens, resembling the technology being implemented, are made available.
Feedback from users helps design the solution to be implemented. By working with
a user one-on-one, you can experience how the user is using the current
technology, how the new technology will affect the user, and what the ultimate
goal of a technical change should be: increased productivity and increased
profits. Don’t lose sight of that fact.
This article is excerpted from IT Project
Management by Joseph Philips (McGraw-Hill/Osborne, 2004;
ISBN 0072232021). Check it out at your
favorite bookstore today. Buy
this book now. |